Plata Logo, Custom brands, Custom wines

vineyard to concept to bottle


stew leonard logo

Stew Leonard’s desired private label / custom brands for their stores reaching across multiple price points, appellations, varietals, and styles. They sought packaging with varying approaches based on the target shelf price. The finished product was to over deliver for the price and ultimately become a “brand”
View Our Full Case Study


Bevmo Logo

BevMo! needed to refresh their brand set with some new ideas. They were looking for bold packaging design, strong creative concept, delicious wines and a price/quality relationship that would keep their customers coming back for more.
View Our Full Case Study


Wine by design logo

Wine By Design (WBD), in a licensing agreement with Major League Baseball (MLB), was searching for partners to create wines finished with packaging created around the intellectual property of the various MLB teams. These wines were to be sold through traditional retail avenues but were to also be used at team and league events and stadiums. The target pricing was $15 - $20 / bottle.
View Our Full Case Study


About Plata

Varietals and Vineyards

View our grape supply and Plata
View our vineyards at Plata

Plata Wine Partners: Winemaking Team

Plata Winemakers Alison Crowe and Barbara Ignatowski

Alison Crowe
Director of Winemaking

A multi-talented winemaker with a love of balanced wines, Alison believes that brands need to be firmly planted in consistent vineyard sites in order to grow. It’s her job at Plata Wine Partners to make our clients’ wine dreams a reality. A graduate of the UC Davis Viticulture & Enology program and recipient of an MBA from the UC Davis Graduate School of Management, Alison brings over 15 years of winemaking experience to bear on every lot of wine. Stints at Chalone Vineyard, Bonny Doon Vineyard as well as in Mendoza, Argentina instilled in her the important lesson that great wines begin in the vineyard.

"At Plata we make wines literally from the ground up," she says, referencing the long-term relationships she has developed with her company's vineyards. "I believe in respecting the fruit and letting the vineyards speak their particular truths. Sometimes all I have to do is get out of the way." When not in the barrel stacks or in Plata’s vineyards, Alison loves to ride her bike in the hills of Carneros, cook and spend time with her husband and two young boys at their home in Napa.

Plata Winemakers Alison Crowe and Barbara Ignatowski

Barbara Ignatowski
Assistant Winemaker

Barbara has been in the wine industry for 20 years. She started out in Hospitality and made the move to production in 1997. She began her Napa Valley career as the Lab Manager and Enologist at William Hill and then became the Assistant Winemaker at Cartlidge and Browne. As Assistant Winemaker at The Ranch Winery in St. Helena, Barbara further honed both her winemaking and customer service skills, working with a wide range of clients and wine styles.

Here at Plata Wine Partners, Barbara does what it takes to make our clients’ projects come to life whether at the winery or on the road, in the vineyard or on the bottling line. She lives with her husband and their 3 dogs. Her hobbies include kayaking, hiking, and mushroom hunting when a good rainy season allows.

Contact Us

Mailing Address
855 Bordeaux Way, Suite 100
Napa, CA 94558

Phone: (707) 261-8740